Muhammad Imran Siddique
Lecturer
PhD (Business Management – Data Analysis & Agribusiness), PGDipAgriCommerce, MBA (Marketing & Agribusiness), BSc Hons (Agricultural Economics)
Dr Muhammad Imran Siddique brings over a decade of experience in quantitative analysis, economic modelling, and evidence-based research across public sector, academic, and industry environments in New Zealand and internationally. He has held roles including Data Analyst and Researcher at Massey University, Data Analysis Advisor and Assistant Professor at the Lahore University of Management Sciences (LUMS) in Pakistan, and currently serves as Senior Data Engineer BI at Palmerston North City Council. His recent responsibilities at IPU New Zealand include teaching Resource Management, drawing on his extensive expertise in statistical modelling, data visualisation, policy evaluation, and sustainability economics.
Dr Siddique's research interests centre on agribusiness value chains, marketing channel choice, smallholder farmer decision-making, supply chain efficiency, and agricultural productivity. He has published in peer-reviewed journals including Sustainability, the International Food and Agribusiness Management Review, and the Journal of Agribusiness in Developing and Emerging Economies, and has authored a book chapter on citrus value chains in Pakistan. He has presented at numerous international conferences across New Zealand, Australia, Spain, and Pakistan, and has been recognised with the Claude McCarthy Fellowship (2013) and a Certificate of Fellowship from the Australian Academy of Business Leadership (2015).

